Flamingo in the press
Lucas Galan, Head of Flamingo’s Digital Forensics offer, and Lydia Crudge, a Senior Strategist in our Media Collective, shared in Research Live how they used digital tracking to offer a second screening stage on projects where finding exactly the right - often very niche - people is particularly important.
Flamingo was commissioned by the Reuters Institute of Journalism at the University of Oxford to explore how young people consume the news, and what the implications are for mainstream media brands. Our qualitative study, combined with Reuters’ quantitative findings, formed a strategic report which provides critical insight into the needs of a new generation of news consumers. The report gained extensive media coverage across over 30 publications, including The Washington Post, WARC and Nieman Lab.
Flamingo’s Style Collective Lead Olivia Galvin contributed to Dazed Beauty’s examination of the ‘dark side’ of online beauty tutorials, asking: in an age of radical transparency, are tutorials promoting inclusivity or codified advocates of beauty standards?
Flamingo Semioticians and Strategists contributed to Research Live’s ‘Shattering Stereotypes’ feature. They unpacked our approach to gaining meaningful insight into the LGBTQ+ community to inform our work on the LGBTQ+ Community Centre project.
Flamingo Casting Consultant Ingrid Recio Jiménez wrote an article for Research Live about the media landscape in Cuba, which explores the underground distribution of a content bundle known locally as ‘El Paquete’.
The Evening Standard spoke to Universal Music CEO David Joseph about how the business is evolving – guided by strategic recommendations provided by Flamingo - to be more inclusive of neurodiverse employees.