Helping LVMH stay ahead in luxury

  • We partnered with LVMH Japan to help them understand emerging aspirations for their many different types of customer in an important and evolving luxury market

    The teams responsible for all LVMH's brands in Japan were each taken through the findings and implications

    The learnings have significantly shifted how the business thinks about its customers and the culture they inhabit, and are now being fed into LVMH marketing strategies and retail planning

  • The work conducted with Flamingo has been a real eye-opener, insightful and powerful. Great combination of active listening to our needs, professional methodology, genuine curiosity, creative thinking and talent to eloquently report findings

    Cyrille Vigneron
    CEO, LVMH Japan